Introduction
Welcome to the privacy policy of SOFTLENZ (Private) Limited. This policy outlines how we collect,
use, disclose, and protect the personal information of individuals who visit our website or use
our services. At SOFTLENZ (Private) Limited, we are committed to respecting and safeguarding the
privacy of our users and ensuring that their personal information is handled securely and in
accordance with applicable privacy laws.
By accessing our website or using our services, you acknowledge that you have read and understood
this privacy policy. Please take the time to review this policy carefully, as it provides
important information about the data we collect, how we use it, and the choices you have
regarding your personal information.
We may update this privacy policy from time to time, and any changes will be effective upon
posting the revised version on our website. We encourage you to regularly review this policy to
stay informed about how we protect your privacy.
If you have any questions or concerns about our privacy practices or the handling of your
personal information, please contact us using the information provided at the end of this
policy.
Information Collection
At SOFTLENZ (Private) Limited, we collect certain types of information when you visit our
website
or use our services. The information we collect may include:
- Personal Information: When you sign up for an account, make a purchase, or contact us
for
support, we may collect personal information such as your name, email address, phone
number,
and any other information you voluntarily provide to us. Additionally, when you send SMS
messages using our services, we collect and store the contact information of the
recipients
as provided by you.
- Log Data: We automatically collect certain information when you visit our website,
including
your IP address, browser type, operating system, referring URLs, pages viewed, and the
dates/times of your visits. This information is used for analytical purposes and to
improve
the functionality and performance of our website.
- Cookies and Similar Technologies: We use cookies, web beacons, and similar technologies
to
collect information about your browsing behavior, preferences, and other data that helps
us
enhance your user experience. You have the option to disable cookies through your
browser
settings, but please note that some features of our website may not function properly if
cookies are disabled.
- SMS Logs: As part of our functionality requirements, we retain SMS logs for a period of
six
months. These logs include information such as the sender’s and recipient’s phone
numbers,
message content, and timestamps. This data is securely stored and used for purposes such
as
troubleshooting, compliance with legal obligations, and improving our services.
We only collect personal information and SMS logs that are relevant to the purposes for which
they will be used, and we do so in accordance with applicable laws and regulations. By
providing
your information to us, you consent to the collection, use, and disclosure of that
information
as described in this privacy policy.
Use of Information
At SOFTLENZ (Private) Limited, we use the collected information for various purposes,
including:
- Providing and Improving Our Services: We use the information to deliver the services you
have requested, such as sending SMS messages and managing your account. We also utilize
the
information to enhance and improve the functionality, features, and performance of our
services.
- Communication and Support: We may use your contact information to communicate with you
regarding your account, respond to your inquiries and support requests, and provide
important updates or notifications related to our services.
- Personalization and Marketing: We may use the information to personalize your experience
with our services, such as displaying customized content and recommendations.
Additionally,
with your consent, we may send you promotional emails, newsletters, or other marketing
communications to keep you informed about our latest offers, updates, and relevant news.
You
have the option to unsubscribe from these communications at any time.
- Compliance with Legal Obligations: We may need to use and disclose your information to
comply with applicable laws, regulations, legal processes, or enforceable governmental
requests. This includes responding to lawful requests from public authorities to meet
national security or law enforcement requirements.
- Aggregated and Anonymized Data: We may aggregate and anonymize the collected information
to
generate statistical or analytical insights for our internal use or to share with third
parties. This aggregated and anonymized data does not personally identify individuals.
We only retain your personal information for as long as necessary to fulfil the purposes
outlined
in this privacy policy, unless a longer retention period is required or permitted by law.
Disclosure of Information
At SOFTLENZ (Private) Limited, we understand the importance of protecting your personal
information and maintaining your privacy. We do not sell, trade, or otherwise transfer your
personally identifiable information to third parties without your explicit consent, except
in
the following limited circumstances:
- Service Providers: We may engage trusted third-party service providers who assist us in
delivering our services and conducting our business operations. These service providers
have
access to your personal information only to the extent necessary to perform their
functions
on our behalf and are obligated to maintain the confidentiality and security of your
information.
- Legal Requirements: We may disclose your information in response to a valid legal
request,
such as a court order, government inquiry, or regulatory obligation. We may also
disclose
information to protect our rights, property, or safety, or that of others, or to enforce
our
terms and conditions.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion
of
our assets, your information may be transferred as part of the transaction. We will take
reasonable steps to ensure the confidentiality of your information is maintained and
that
you are notified of any changes to the ownership or control of your personal data.
- Aggregated and Anonymized Data: We may share aggregated and anonymized information with
third parties for various purposes, including data analytics, research, marketing, and
other
business purposes. This information does not personally identify individuals.
We take reasonable measures to protect your personal information and implement appropriate
technical and organisational security safeguards to prevent unauthorised access, disclosure,
alteration, or destruction of your information.
Data Retention
At SOFTLENZ (Private) Limited, we retain your personal
information only for as long as
necessary
to fulfil the purposes for which it was collected and to comply with legal obligations. We
have
implemented reasonable measures to ensure that your personal data is securely stored and
protected from unauthorised access, disclosure, alteration, or destruction.
Here are our general data retention practices:
- Customer Contacts: We retain the contact information you provide to us, including
phone
numbers and email addresses, for as long as you remain an active customer or until
you
request its deletion. This allows us to provide you with our services and
communicate
with
you effectively.
- SMS Logs: We retain SMS logs for a period of 6 months from the date of transmission.
This
enables us to assist you with any inquiries, resolve disputes, and maintain the
integrity of
our platform.
Please note that certain information may be retained for longer periods if required by
applicable
laws or regulations, or if necessary to protect our legal rights or legitimate business
interests.
If you wish to request the deletion of your personal information from our systems, please
contact
us using the information provided at the end of this Privacy Policy. We will review and
process
your request in accordance with applicable data protection laws.
User Rights
As a user of SOFTLENZ (Private) Limited’s services, you have certain rights regarding
your
personal information. We are committed to respecting and facilitating the exercise of
these
rights. Here are your rights:
- Access and Rectification: You have the right to access and correct any personal
information
we hold about you. If you believe that any of your personal information is
inaccurate or
incomplete, please contact us and we will promptly update it.
- Data Portability: You have the right to request a copy of your personal information
in a
structured, commonly used, and machine-readable format. This allows you to transfer
your
data to another service provider, if technically feasible.
- Erasure and Restriction: You have the right to request the erasure of your personal
information or the restriction of its processing under certain circumstances.
However,
please note that there may be legal obligations or legitimate interests that require
us
to
retain certain data.
- Objection and Withdrawal of Consent: You have the right to object to the processing
of
your
personal information for direct marketing purposes or on grounds relating to your
particular
situation. You may also withdraw your consent to the processing of your personal
information, where applicable.
To exercise any of these rights, or if you have any questions or concerns regarding the
processing of your personal information, please contact us using the information
provided at
the
end of this Privacy Policy. We will respond to your request in accordance with
applicable
data
protection laws.
Please note that while we make every effort to accommodate your rights, there may be
legal
limitations or legitimate interests that prevent us from fulfilling certain requests.
Security Measures
SOFTLENZ (Private) Limited takes the security of your
personal information seriously. We have
implemented and maintain appropriate technical and organizational measures to ensure a
level
of
security appropriate to the risks associated with the processing of personal
information.
These security measures are designed to protect your personal information from
unauthorised
access, disclosure, alteration, or destruction. They include, but are not limited
to:
- Secure Infrastructure: We utilize industry-standard security technologies and
protocols
to
safeguard your personal information. This includes encryption, firewalls, and
secure
socket
layer (SSL) technology.
- Access Controls: We limit access to your personal information to authorized
personnel
who
have a legitimate need to access it for the purposes described in this Privacy
Policy.
Our
employees and contractors are bound by confidentiality obligations and undergo
regular
training on data protection.
- Data Minimization: We only collect and retain the personal information that is
necessary
for
the purposes stated in this Privacy Policy. We strive to minimize the amount of
personal
information we process to reduce the risk of unauthorized access or disclosure.
- Regular Audits and Assessments: We conduct periodic audits and assessments of
our
security
measures to identify and address any vulnerabilities or risks. This includes
reviewing
our
policies, procedures, and technical safeguards.
While we take reasonable precautions to protect your personal information, no method
of
transmission over the internet or electronic storage is completely secure.
Therefore, we
cannot
guarantee absolute security. We encourage you to take steps to protect yourself,
such as
using
strong passwords and keeping them confidential.
If you have any concerns about the security of your personal information or suspect
any
unauthorised access, please contact us immediately using the contact details
provided at the
end
of this Privacy Policy.
Cookies and Tracking Tech
Like many websites, SOFTLENZ (Private) Limited uses cookies and similar tracking
technologies
to
enhance your browsing experience and provide personalized services. Cookies are
small text
files
that are placed on your device when you visit a website. They help us remember your
preferences,
analyze website traffic, and improve our services.
We use the following types of cookies and tracking technologies:
- Essential Cookies: These cookies are necessary for the operation of our website
and
enable
you to navigate and use its features. They are usually set in response to your
actions,
such
as accessing secure areas or filling out forms. Without these cookies, certain
functionalities may be unavailable.
- Performance and Analytics Cookies: These cookies collect information about how
visitors
use
our website, such as the pages they visit and the links they click. We use this
information
to analyze and improve the performance of our website and understand user
preferences.
The
data collected is aggregated and anonymous.
- Functionality Cookies: These cookies allow our website to remember choices you
make and
provide enhanced features and personalization. For example, they may remember
your
language
preferences or remember your login details for future visits.
- Third-Party Cookies: Our website may also incorporate content and services from
third
parties, such as social media platforms and analytics providers. These third
parties may
use
cookies and similar technologies to collect information about your interactions
with
their
content. We do not have control over the use of such cookies and recommend
reviewing the
privacy policies of these third parties for more information.
You have the option to manage or disable cookies through your browser settings.
However,
please
note that certain features of our website may not function properly if you block or
delete
cookies.
By continuing to use our website, you consent to the use of cookies and tracking
technologies
as
described in this Privacy Policy.
Changes to the Policy
We may update our Privacy Policy from time to time. We will SMSlenz you of any
changes by
posting
the new Privacy Policy on this page.
We advise you to review this Privacy Policy periodically for any changes. Changes
to this
Privacy
Policy are effective when they are posted on this page.
By continuing to access or use our website after any revisions become effective,
you agree to
be
bound by the updated Privacy Policy. If you do not agree to the new terms,
please stop using
the
website.
Contact Information
If you have any questions, concerns, or suggestions
regarding our Privacy Policy, please
contact
us at:
Email: support@smslenz.lk
Phone:
+94 76 868 1318
Address: 297, Makkamady Road, Maruthamunai-03, Kalmunai, Sri Lanka.
We will make every effort to address and resolve your inquiries and concerns
in a timely
manner.
